A bit of totally un-P.C. NZ-style humour

gotta love the courage to speak in those terms about your own brand, right (though they are known for doing things the other way around over there? even if in a viral ad (quite old by now and very viral-like consumer made feel to it):

There’s another newer campaign (half a year ago) that keeps most of the no BS irreverent tone:

Many more here

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