Do not try this at home…

nor on the road actually, not even if you do drive a Volvo truck. An incredbile, and totally insane stunt from Forsman & Bodenfors that left me speechless and goose-bumped. In the good way.

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After the Olympics here’s a slightly different World Cup…

the Siesta World Cup. Comedy Central launches in Latin America and what better way to do so for W+K Sao Paolo than paying homage to a sport that – apparently – only South Americans have ever won. (guess no Romanians have ever been invited in the competition, I bet we’d be pretty good at that).

Never thought of sushi as funny…

but this will surely make me look at it with different eyes. Produced by Colonel Blimp.

This is the last post about Olympic themed campaigns, I swear…

but it’s just too good not to show: to promote their best-selling movie promotion, Kalahari.com reinterprete some famous scenes, Olympic sports style. Agency is JWT in South Africa. Major heads up for doing this also on  most probably a very very small budget.

Mission Impossible, Dirty Dancing are my favourite but see the whole series here:

 

Off to the beach…

not yet but still, here’s the perfectly comfortable beach attitude, promoted by Southern Comfort. Don’t bother to find the reason why, or the story. There ain’t one.  And well, I’m actually very comfortable with that.

Agency is W+K NY.

http://www.youtube.com/user/southerncomfort

The consumer is not stupid…

they’re your kid most probably in this case. So – World to Ireland – if you’re doing a pro-prophylactic campaign, why on Earth would you focus on what condoms are for – it’s not for lack of this piece of knowledge kids don’t use them. But hey, here comes Johnny and he’s got you covered 😀

Everybody’s talking about the Olympics these days…

but some do it better than others. Here’s a TVC for Argentinian TV program TYC sports, who’s never been afraid of creating controversy but raise the spirits at the same time. From Y&R Buenos Aires.

and here’s another TVC they did 2 years ago for the World Cup.